Spirit Airlines, Inc. (NASDAQ: SAVE) is an American Ultra Low Cost Carrier, headquartered in Miramar, Florida. Spirit operates scheduled flights throughout the United States and in the Caribbean, Mexico, Latin America, and South America. The airline operates bases at Atlantic City, Chicago–O’Hare, Dallas/Fort Worth, Detroit, Fort Lauderdale and Las Vegas as of 2015.
Service concept Overview
Spirit follows an ultra low-cost fare model that decouples elements and perks that are often included in the base ticket price of traditional carriers. Passengers that want to customize their itinerary or flight experience pay an add-on fee for each additional feature, which enables the carrier to earn ancillary revenue in excess of 40% of total revenue. These include having an agent print a boarding pass at check-in versus doing it online or at a kiosk, for any large carry-on or checked bags, progressive fees for overweight bags, selected seat assignments, travel insurance, and more.
On October 1, 2007, Spirit began to charge $3 for all drinks. On June 21, 2011, Spirit began charging a $5 fee to passengers who have their boarding passes printed at a check-in desk.
On April 6, 2010, USA Today reported that Spirit would charge for carry-on bags on flights starting August 1, 2010, purchased after April 6, 2010. Bags that fit under the seat and measure 16″x14″x12″ are still free but passengers wanting to bring larger bags to put in overhead bins are charged. In October 2011, Spirit reduced the weight limit for checked luggage from 50 pounds per bag to 40 pounds per bag, charging $25 for the first 9 extra pounds, and up to $100 for bags approaching 59 pounds over the 40 pound limit. On June 19, 2014, Spirit Airlines became the first U.S. carrier to temporarily increase their checked baggage fees. The airline increased the checked bag fees by $2 in order to encourage passengers to bring fewer checked bags. For tickets purchased between 6/19/14 through 8/18/14, the first checked bag fee at the airport is $47, the second checked bag is $57.
In 2011, Spirit Airlines became the first U.S. airline to charge passengers for carry-on bags. They were later followed by Allegiant Air and Frontier Airlines.
Spirit currently flies to 57 destinations throughout Central America, the Caribbean, South America, and the United States. As of June 2015, It maintains crew bases at Atlantic City, Chicago–O’Hare, Dallas/Fort Worth, Detroit, Fort Lauderdale, and Las Vegas.